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I started my digital marketing career in Aug 2016 as an intern. My Company provided me the opportunity to showcase my knowledge to the fullest, As I was a computer freak, it didn’t take much time for me to fit in a new role. Before this, I worked as a Motor Rewinder for more than 8years.

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Article Development WordPress Plugins
MonsterInsights for Google Analytics

MonsterInsights: Your One-Stop Shop for Google Analytics on WordPress

MonsterInsights: Your One-Stop Shop for Google Analytics on WordPress:

Introduction:

There are more than three million installs of this plugin, called MonsterInsight, and it’s one of the most popular Google Analytics plugins for WordPress. This will simplify your connection to Google Analytics for a WordPress website so that you can find what’s of the greatest importance on your dashboard.

This plugin, MonsterInsights, isn’t just an easy tracking tool. In addition, it will provide you with several tools to learn about and analyze your website traffic, such as:

  • Google Analytics Dashboard: View your website’s analytics report and get actionable insights directly from your WordPress dashboard.
  • Enhanced E-commerce Tracking: Keep a close eye on your online sales and performance.
  • Form Tracking: Keep tabs on form conversions and submissions.
  • Custom Dimensions Tracking: Keep track of custom metrics and dimensions to gain more insight into the people who visit your website.
  • Real-time Stats: Find out who is visiting your website at the moment and what pages they are looking at.
  • Affiliate & Link Tracking: Keep track of outbound and affiliate link clicks.
  • EU Compliance (GDPR Friendly): Because MonsterInsights complies with GDPR, you can feel easy knowing that your information is protected.

How to Set Up MonsterInsights:

Setting up MonsterInsights is simple. Just follow these steps:

  • The MonsterInsights plugin can be downloaded and installed from the WordPress plugin directory.
  • Activate the plugin and navigate to the “Insights” section of your WordPress dashboard.
  • Select the “Connect MonsterInsights” option.
  • Please select a Google Analytics property to be tracked when you sign into your Google Analytics account.
  • Allow MonsterInsights access to your Google Analytics data by clicking the “Allow” button.

When you connect MonsterInsights to your Google Analytics account, your website traffic data will appear in the “Insights” area of your WordPress dashboard.

How to Use MonsterInsights

MonsterInsights provides a variety of reports and features that you can use to understand and analyze your website traffic. Here are a few examples:

  • Overview Report: The overview report summarizes your website traffic at a high level, including page views, unique visitors, bounce rate, and exit rate.
  • Audience Report: The audience report contains information on your website visitors’ demographics, interests, and devices.
  • Behaviour Report: This behaviour report details how your website is being used, what pages visitors are visiting, the time they’re spending at your site, and their connections to those links.
  • Acquisition Report: The acquisition report details how visitors found your website, including search engines, social media, and referral sites.
  • E-commerce Report: The e-commerce report details your e-commerce sales and performance, including revenue, conversion rate, and average order value.

You can also use MonsterInsights to create custom reports and track specific events on your website. For example, you could create a custom report to track traffic to a specific landing page or to track conversions from a particular form.

MonsterInsights Frequently Asked Questions:

Q: What are the benefits of using MonsterInsights?

Ans: MonsterInsights offers several benefits, including:

  • Simple installation and configuration
  • Complete monitoring and reporting
  • Insights that can be used to improve your website
  • All WordPress themes and plugins are compatible.
  • GDPR Observance

Q: How much does MonsterInsights cost?

Ans: MonsterInsights offers a free version with limited tracking capabilities. Paid versions include more advanced capabilities such as better e-commerce tracking, form tracking, and configurable dimension tracking.

Q: How do I choose the right MonsterInsights plan for me?

Ans: The best MonsterInsights plan for you will depend on your specific needs. If you are just starting out, the free version may be sufficient. However, if you need more advanced features, you should consider one of the paid plans.

Q: How do I get support for MonsterInsights?

Ans: MonsterInsights provides several types of help, including online manuals, video training, and email support.

Conclusion:

For WordPress, MonsterInsights is the best plugin for Google Analytics. It offers you several services that will help you understand and analyze your website traffic to make the right choices in terms of web strategy.

Author

Vinod Vishwakarma

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